Germany

 

Martina Eggler, Vice President Strategic Sales & Program Management, Marketing Central & Eastern Europe

Martina Eggler (born 1961) has been Vice President Strategic Sales & Program Management, Marketing Central & Eastern Europe since 1 May 2007. Together with her team, she is responsible for the acquisition of new clients, for providing professional services and counseling to existing clients and for CWT's marketing & communications in Germany, Austria and Switzerland as well as the Eastern European countries. After studies in languages and arts/humanities, Martina Eggler had her first taste of sales and marketing when she worked as Manager of Reservations and Sales in the hotel industry between 1991 and 1995. After this she changed to the business travel sector, first between 1995 and 1998 as Regional Manager with Kuoni, then in 1998 for (at first) three years as Key Account Manager with Carlson Wagonlit Travel. Between 1 July 2001 and her return to Carlson Wagonlit Travel she was Vice President Sales & Client Relation Central Europe with the process optimizer TRX. On 1 March 2002, Martina Eggler was appointed Vice President Sales & Account Management, Marketing for Germany, Austria and Switzerland, and on 1 October 2004 additionally for Eastern Europe. Since May 2007, Martina Eggler has been Vice President Strategic Sales & Program Management, Marketing Central & Eastern Europe focusing on customer retention of top clients and representation of the company.

 

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